Question
दृष्टिकोण और मिशन विवरण (Vision and Mission Statements)
Answer :
Word Count : 573
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दृष्टिकोण और मिशन विवरण (Vision and Mission Statements) रणनीतिक प्रबंधन के महत्वपूर्ण घटक हैं। किसी भी संगठन की रणनीतिक दिशा निर्धारित करने में इनकी प्रमुख भूमिका होती है। दृष्टिकोण विवरण संगठन के भविष्य की वांछित स्थिति को स्पष्ट करता है, जबकि मिशन विवरण संगठन के वर्तमान अस्तित्व के उद्देश्य, कार्यक्षेत्र और प्रमुख लक्ष्यों को व्यक्त करता है। दोनों मिलकर संगठन को स्पष्ट दिशा प्रदान करते हैं तथा कर्मचारियों और अन्य हितधारकों को संगठन के उद्देश्य से जोड़ते हैं। दृष्टिकोण या विज़न विवरण यह बताता है कि संगठन भविष्य में स्वयं को किस रूप में देखना चाहता है। यह संगठन की दीर्घकालीन आकांक्षाओं और भविष्य की दिशा का वर्णन करता है। एक प्रभावी दृष्टिकोण प्रेरणादायक, स्पष्ट, यथार्थवादी और भविष्य-केंद्रित होना चाहिए। उदाहरण के लिए, कोई कंपनी अपने विज़न में उद्योग की सबसे विश्वसनीय, नवाचारी और ग्राहक-केंद्रित संस्था बनने की
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