IGNOU MME 301 2026 - Write short notes on the following: Answer the following questions wit

Question

Write short notes on the following: Answer the following questions within 300 words each.

a) Mother and Child Tracking System (MCTS)

b) Maternal Death Surveillance and Response (MDSR)

c) Standard precautions in infection contro

l d) Job Responsibility of MCH Health Workers

e) Delivery of MCH Services in India

f) RMNCH+A strategy

g) Organizational setup of MCH services

h) Nutrition-related programmes in MCH

i) Communicable disease control programmes in MCH

j) Non-Communicable Disease (NCD) and MCH

10 May 2026

Answer :

Word Count : 348

Here’s a clear tabular differentiation for all three pairs in the context of Sales Management: | Basis | Cost per Click (CPC) | Cost per Action (CPA) | | ---------- | --------------------------------------------------------- | ------------------------------------------------------------------------------------------ | | Definition | Payment made by an advertiser for each click on their ad. | Payment made by an advertiser when a specific action (like purchase, signup) is completed. | | Focus | Traffic generation | Conversion/result generation | | Risk | Advertiser pays even if user doesn’t convert | Advertiser pays only for actual results/actions | | Usage | Online advertising campaigns focused on website visits | Performance-based marketing and sales campaigns | | Basis | Stress Interview | Rating Scales | | ----------- | ----------------------------------------------------------------------------------------------- | -------------------------------------------------------------------------------- |

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