Question
Customer Needs and Wants
Answer :
Word Count : 99
| Basis of Difference | Customer Needs | Customer Wants |
|---|---|---|
| Meaning | Basic requirements essential for survival or functioning. | Desires or preferences shaped by culture, personality, and marketing. |
| Examples | Food, water, shelter, clothing, safety. | Pizza, branded clothes, luxury house, smartphone. |
| Importance | Must be satisfied for existence and well-being. | Enhance comfort, satisfaction, and lifestyle. |
| Origin | Arise from biological, __________ ___ _________ ____ ___ ___ _____ ________ _______ ________. ______ _____ _________ _______ __________ _________. ______ ______ ________ ______ __________ ___ ______ ________ ___. _____ ______ _____ _______ ____ _______. ____ _______ ____ _______ __________. __________ ______ ______ _____ ____ ____ _____ ______ ________ ______ ________. _____ ___ __________ __________ ________ _________ ______ ___. ______ ______ ____ ____. IGNOU ACADEMY Your IGNOU journey, made easier.
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