Question
Westley and Maclean's Model of communication
Answer :
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Westley and Maclean's Model of communication emphasizes the complexity and multidirectional nature of communication. Unlike linear models, it highlights the ongoing, dynamic process involving multiple senders and receivers. The model is characterized by its inclusion of feedback loops, acknowledging that communication is not just a one-way transfer of information but an interactive exchange. At the core of Westley and Maclean's model is the concept of multiple communication channels. It recognizes that communication flows in
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