Define mark-up. Explain different types of mark-ups and distinguish between them.

What is retail buying? Enumerate the factors affecting the buying decisions of a buying centre. 

What do you mean by visual merchandising? How does one classify the categories for better presentation in the store? Briefly explain each category

Explain the steps involved in the development of a new product with the help of a suitable example

What is gross margin and operating profit? How are they calculated? Explain with suitable examples

Describe the present scenario of the organised retail sector in India. Explain schematically the process of buying and merchandising being followed by Shoppers Stop.

What is meant by a merchandise plan? Explain the different factors that are considered while preparing it.