IGNOU MVE 6 2017 - What do you understand by Production Concept, Product Concept and Mark

Question

What do you understand by Production Concept, Product Concept and Marketing Concept?

06 Mar 2018

Answer :

Word Count : 324

Production Concept, Product Concept, and Marketing Concept are three distinct approaches to business and sales management, each with its own philosophy and focus. These concepts represent different orientations and strategies that companies can adopt when developing and selling their products or services.

1. Production Concept:
The Production Concept is a business philosophy that emphasizes the efficient and cost-effective production of goods or services. Companies

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