Question

Webcasting

20 Jan 2026
Answer :
Word Count : 251
Webcasting refers to the real-time or on-demand transmission of audio and video content over the internet to a large audience. In the context of commerce and cyberspace, webcasting has emerged as an important digital tool for communication, marketing, education, and business operations. Unlike traditional broadcasting, webcasting uses internet protocols, making it cost-effective, interactive, and globally accessible. In commercial activities, webcasting is widely used for product launches, corporate announcements, shareholder meetings, training programs, and online conferences. Businesses use webcasts to reach customers and stakeholders across geographical boundaries without the need for physical presence. This enhances efficiency, reduces operational costs, and ensures
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