Question
PESTLE Analysis
Answer :
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PESTLE analysis is a strategic tool that entrepreneurs use to evaluate the external environment in which their business operates. It helps in identifying opportunities and threats by examining six key macro-environmental factors. The first factor is Political, which includes government policies, political stability, taxation, trade regulations, and the influence of political institutions. These can either encourage entrepreneurial ventures or create barriers. The second factor is Economic, focusing on aspects like inflation, interest rates, exchange rates, economic growth, and unemployment. These elements directly affect consumer purchasing power, investment
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