IGNOU BFE 102 2018 - Graphically illustrate the Maslow’s Need Hierarchy Theory?

Question

Graphically illustrate the Maslow’s Need Hierarchy Theory?

29 Mar 2018

Answer :

Word Count : 459

Abraham Maslow’s motivation theory is based on the human needs. These needs are classified into a sequential hierarchy from the lower to higher order as five need clusters as shown in the following

Image ignouacademy-com--p-hierarchy-67227

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The above five need-clusters are now discussed in seriatim:

1. Physiological Needs:

These needs are of the lowest-order and most basic needs of human beings. These involve satisfying fundamental biological drives, such as the need for food, air, water, cloth, and shelter generally expressed in the names of roti, kapada aur makan. These needs exert tremendous influence on human behaviour. Entrepreneur also being a human being has to meet his physiological needs for survival. Hence, he / she is motivated to work in the enterprise to have economic rewards to meet his / her basic needs.

2. Safety and Security Needs:

The

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