Question

Explain briefly the steps you would bear in mind while planning a food service unit.

20 Dec 2017
Answer :
Word Count : 443

Steps be would keep in mind before planning a food service unit are -

Step 1: Research the marketplace.

The first step in launching a catering company is to check out who else is offering catering in your area. Check out your competitors’ menus, their list of services, prices and customers. Visit their websites and see if you can quickly find their unique selling benefits. You might think that successful caterers sell food, but you’d be wrong. Sure, you start with your food, but why should customers buy that food from you instead of somewhere else?

Step 2: Identify potential customers.

Contact your peers in the business community to find out what their companies look for in caterers to help you determine what your potential customers want. If you don’t have personal contacts who can help you, cold-call a few potential customers. Let them know you are not selling anything and simply want to ask a few

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