Question
Personal Selling
Answer :
Word Count : 236
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Personal selling in tourism involves direct communication between salespeople and potential customers to influence their purchasing decisions. It is a personalized sales approach that plays a critical role in tourism marketing by providing tailored information and recommendations based on the customer’s needs and preferences. The process of personal selling typically includes prospecting, making contact, presenting the tourism product or service, handling objections, and closing the sale. In tourism,
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