The role of government in tourism planning and development is pivotal, as tourism contributes significantly to both developed and developing economies. Governments shape the tourism sector through policies, regulations, infrastructure development, promotion, and ensuring sustainability. The balance between supporting tourism growth and managing its impacts is a key challenge, particularly in regions with limited resources. Effective government involvement can facilitate the creation of a robust tourism sector that benefits local communities, promotes cultural exchange, and drives economic growth. In developed countries, governments play an essential role in strategic tourism planning. For example, in countries like the United States and France, tourism development is supported through long-term national policies that focus on infrastructure, marketing, and regulatory frameworks. The U.S. government supports tourism through agencies like the U.S. Travel Association, which promotes travel to and within the United States, and through funding for tourism infrastructure, including airports, public transportation, and tourism-friendly policies. This allows the country to attract millions of international visitors each year, generating substantial revenue and creating jobs. Similarly, in France, the government works in close cooperation with regional and local authorities to promote its diverse tourism offerings, from historical landmarks like the Eiffel Tower to rural tourism in regions like Provence. Policies are directed toward preserving cultural heritage, ensuring the sustainability of tourism activities, and boosting France’s reputation as one of the world’s leading tourist destinations. Government involvement in the tourism sector is equally important in developing countries, but the challenges differ due to factors such as limited budgets, infrastructural deficiencies, and political instability. In countries like Thailand, Kenya, and India, the role of government is to balance the economic potential of tourism with the need for sustainable development and equitable distribution of benefits. Thailand, for instance, has invested heavily in developing its tourism infrastructure, with the government promoting the country’s beaches, cultural heritage, and nature reserves. The Thai government actively works with local communities to promote sustainable tourism practices while protecting the environment and ensuring that benefits reach rural areas. Thailand's government-led initiatives like the “Amazing Thailand” campaign have made the country one of the top tourism destinations globally, driving both foreign investment and job creation in the sector. In Kenya, tourism is a major economic driver, particularly in regions that boast world-renowned wildlife reserves such as the Maasai Mara. The government has played an active role in developing eco-tourism initiatives that not only protect the country’s biodiversity but also ensure that local communities benefit from the tourism revenue. National parks and wildlife reserves in Kenya are managed by government agencies, and local communities are