Question
What are the objectives of in store promotion?
Answer :
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The objectives of any marketing promotion are based on the goals and strategies of the company launching the project. In general, the marketing objectives of promotional efforts are aimed at attracting new customers, increasing sales, raising awareness, or expanding market penetration. The scope of an initiative is typically based on the company’s advertising budget.
Increase Business
Marketing promotions are used primarily to attract new customers to a business. This can be done through a variety of promotional actions, such as running targeted
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