Define personal selling. What are different kinds of selling positions prevalent in Indian companies? Give suitable examples
Personal selling occurs when a sales representative meets with a potential client for the purpose of transacting a sale. Many sales representatives rely on a sequential sales process that typically includes nine steps. Some sales representatives develop scripts for all or part of the sales process. The sales process can be used in face-to-face encounters and in telemarketing.
Team Selling
Team selling is a group of people representing the sales department and other functional areas in the firm. The idea behind the concept is that teamwork and sharing knowledge can benefit the bottom line of a firm. When a company decides to use a team-selling approach, there are several factors to consider:
- The size and diversity of the team.
- Rewards for each individual vs. rewards for the team as a whole.
- Strategic objectives involved with the decision-making process.
Team selling should
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