IGNOU STUDY MATERIALS 2026 - Latest EGYANKOSH BOOKS DOWNLOAD
IGNOU STUDY MATERIAL FOR
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| Sl.No. | Unit / Block | Link |
|---|---|---|
| 1 | IGNOU UNIT 03 (Organisational Buying Behaviour) Study Material 2026 | Download |
| 2 | IGNOU UNIT 02 (Consumer Behaviour and Lifestyle Marketing) Study Material 2026 | Download |
| 3 | IGNOU UNIT 01 (Consumer Behaviour - Nature, Scope and Applications) Study Material 2026 | Download |
| 4 | IGNOU UNIT 08 (Personality and Self-Concept) Study Material 2026 | Download |
| 5 | IGNOU UNIT 07 (Learning and Memory) Study Material 2026 | Download |
| 6 | IGNOU UNIT 06 (Attitude and Attitude Change) Study Material 2026 | Download |
| 7 | IGNOU UNIT 05 (Consumer Motivation and Involvement) Study Material 2026 | Download |
| 8 | IGNOU UNIT 04 (Perceptions) Study Material 2026 | Download |
| 9 | IGNOU UNIT 11 (Culture and Subculture influences) Study Material 2026 | Download |
| 10 | IGNOU UNIT 10 (Family Buying Influences, Family Life Cycle and Buying Roles) Study Material 2026 | Download |
| 11 | IGNOU UNIT 09 (Reference Group Influence and Group Dynamics) Study Material 2026 | Download |
| 12 | IGNOU UNIT 15 (Purchase Process & Post-Purchase Behaviour) Study Material 2026 | Download |
| 13 | IGNOU UNIT 14 (Alternative Evaluation in Buying Decisions) Study Material 2026 | Download |
| 14 | IGNOU UNIT 13 (Information Processing) Study Material 2026 | Download |
| 15 | IGNOU UNIT 12 (Problem Recognition and Information Search Behaviour) Study Material 2026 | Download |
| 16 | IGNOU UNIT 18 (Recent Developments in Modelling Consumer Behaviour) Study Material 2026 | Download |
| 17 | IGNOU UNIT 17 (Howard Sheth Model) Study Material 2026 | Download |
| 18 | IGNOU UNIT 16 (Early Models) Study Material 2026 | Download |
| Sl.No. | Unit / Block | Link |
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IGNOU NEWS
Assignment Submission Last Date Extended Till 30 June 2026 Click Here★★★IGNOU June 2026 TEE Date Sheet Released Click Here★★★