IGNOU STUDY MATERIALS 2026 - Latest EGYANKOSH BOOKS DOWNLOAD


IGNOU STUDY MATERIAL FOR

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Sl.No. Unit / Block Link
1 IGNOU BLOCK 01 (Introduction to Integrated Marketing Communication) Study Material 2026 Download
2 IGNOU UNIT 01 ( Introduction to IMC) Study Material 2026 Download
3 IGNOU UNIT 02 ( Digital Era: Integration of Communication) Study Material 2026 Download
4 IGNOU BLOCK 02 (Advertising Campaign Planning and Execution) Study Material 2026 Download
5 IGNOU UNIT 03 (Advertising Campaign Planning: Strategic Considerations) Study Material 2026 Download
6 IGNOU UNIT 04 ( Advertising Campaign Planning: Creative Consideration) Study Material 2026 Download
7 IGNOU UNIT 05 (Advertising Campaign Planning: Media Considerations) Study Material 2026 Download
8 IGNOU UNIT 06 (Measuring Advertising Effectiveness) Study Material 2026 Download
9 IGNOU BLOCK 03 (Marketing Communication Mix) Study Material 2026 Download
10 IGNOU UNIT 07 ( Managing Sales Promotion) Study Material 2026 Download
11 IGNOU UNIT 08 (Direct Marketing) Study Material 2026 Download
12 IGNOU UNIT 09 (Publicity and Public Relations) Study Material 2026 Download
13 IGNOU UNIT 10 (Digital Marketing IMC: Budget Considerations) Study Material 2026 Download
14 IGNOU BLOCK 04 (Strategies for IMC) Study Material 2026 Download
15 IGNOU UNIT 11 (Media Buying: Changing Paradigms) Study Material 2026 Download
16 IGNOU UNIT 12 (IMC: Legal and Ethical Issues) Study Material 2026 Download
17 IGNOU UNIT 13 (Consumer Movement in India and Implications for IMC) Study Material 2026 Download
18 IGNOU UNIT 14 (Strategies for Integrating the IMC Elements) Study Material 2026 Download

Sl.No. Unit / Block Link

IGNOU NEWS
Assignment Submission Last Date Extended Till 30 June 2026 Click Here★★★IGNOU June 2026 TEE Date Sheet Released Click Here★★★
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