IGNOU STUDY MATERIALS 2026 - Latest EGYANKOSH BOOKS DOWNLOAD


IGNOU STUDY MATERIAL FOR

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Sl.No. Unit / Block Link
1 IGNOU BLOCK 01 (Nature and Scope of Marketing) Study Material 2026 Download
2 IGNOU UNIT 01 (Introduction to Marketing) Study Material 2026 Download
3 IGNOU UNIT 02 (Marketing Environment) Study Material 2026 Download
4 IGNOU UNIT 03 (Marketing Information and Research) Study Material 2026 Download
5 IGNOU UNIT 04 (Qualitative Research: Analysis & Techniques) Study Material 2026 Download
6 IGNOU BLOCK 02 (Understanding Consumers and Markets) Study Material 2026 Download
7 IGNOU UNIT 05 (Buyer Behaviour) Study Material 2026 Download
8 IGNOU UNIT 06 (Markets and Market Segmentation) Study Material 2026 Download
9 IGNOU BLOCK 03 (Product & Pricing Decisions) Study Material 2026 Download
10 IGNOU UNIT 07 (Product Concepts and Classification) Study Material 2026 Download
11 IGNOU UNIT 08 (Product Development and Product Life Cycle) Study Material 2026 Download
12 IGNOU UNIT 09 (Objectives and Methods of Pricing) Study Material 2026 Download
13 IGNOU UNIT 10 (Branding, Packaging and Servicing) Study Material 2026 Download
14 IGNOU UNIT 11 (Costing and Pricing) Study Material 2026 Download
15 IGNOU BLOCK 04 (Distribution and Promotion Decisions) Study Material 2026 Download
16 IGNOU UNIT 12 (Distribution Channels) Study Material 2026 Download
17 IGNOU UNIT 13 (Marketing Communication) Study Material 2026 Download
18 IGNOU UNIT 14 (Marketing Logistics) Study Material 2026 Download
19 IGNOU UNIT 15 (Advertising and Publicity) Study Material 2026 Download
20 IGNOU UNIT 16 (Emerging Issues in Marketing) Study Material 2026 Download

Sl.No. Unit / Block Link

IGNOU NEWS
Assignment Submission Last Date Extended Till 30 June 2026 Click Here★★★IGNOU June 2026 TEE Date Sheet Released Click Here★★★
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