Question
Discuss the theoretical perspectives and factors affecting helping behaviour.
Answer :
Word Count : 539
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Helping behaviour refers to actions intended to benefit, assist, support, or protect another person, often without expecting an immediate personal reward. In social psychology, helping is understood through several theoretical perspectives that explain why people assist others and why helping varies across situations and individuals. The social exchange perspective explains helping in terms of rewards and costs. Individuals may help when the perceived rewards exceed the costs involved. Rewards can be material, social, emotional, or psychological, such as receiving appreciation, gaining social approval, reducing personal distress, or experiencing satisfaction. Even apparently altruistic behaviour may involve internal rewards such as a sense of self-worth or moral satisfaction. The social learning perspective proposes that helping
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