Question
ABC Pharma India is the first pharma company to develop a vaccine for AIDS.
For pricing this vaccine, which of the above two approaches you suggest to the
company? Give reasons in support of your suggestion.
Answer :
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vaccine for AIDS treatment
Ans : The market for HIV therapeutics potentially remains in billions, with new patent trials being conducted every year. HIV market therefore remains highly attractive in terms of novel drugs and their impact globally. Asian manufacturers are proving to be a tough competition with their unique patent laws
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